Let the fun begin: the new 2024-2025 animations program “AROM” is here!

About last year animation

Each year, Newrest introduces a stylish and innovative program of restaurant animations for its customers and guests. The goal? To organize a unique themed lunch each month, bringing joy and happiness to the restaurants!

For the 2023-2024 program named KOLOR, Newrest has added a splash of color to the plates of its guests.

As colors made a comeback in every sector, from cars and fashion to music and decoration, Newrest has embraced this trend by offering its guests a unique, color-themed experience.

In 2024-2025, embark on a multi-sensory adventure for lunch!

In Newrest’s collective restaurants, everyone, from kids to adults, will soon discover AROM, the new annual animations program placed under the sign of hedonism and pleasure.

This year, Newrest has focused on taste and indulgence through the discovery of aromatic treasures of the world: spices, herbs, citrus fruits, and other natural riches.

Each month, the chefs will introduce a family of aromas to enhance the flavors of their preparations, surprise their guests’ senses and delight their taste buds.

In September, guests will taste spices, fruits and berries such as vanilla and cardamom, gradually moving towards warmer flavors like chocolate in November and downright spicy ones like curry and chili to warm up the winter in December and January. With the arrival of sunny days, guests will discover fresher flavors with aromatic shrubs and herbs.

Several restaurants will launch this new activity, in order to make guests discover new flavors and create unique dishes. At Newrest, creativity is at the heart of the kitchen. Newrest chefs don’t just follow recipes, they invent and revisit dishes to offer their customers new taste experiences.

FOR MORE INFORMATION:

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